HINT: Make
it easy for others to refer to you by supplying them with multiple copies
of brochures imprinted with your personal information on the back.
Five
of the six chiropractors I gave your brochure to now make referrals
to me.—C.J. Ashmore, CMT, Charleston, IL
HINT: Well-done
professional materials from an independent source add impact and credibility
to your presentations and displays.
Thank
You! Your brochures are very helpful and have certainly opened doors for
me!
—Monika Fulton, CMT, Saginaw, MI
HINT: When
networking with practitioners who may refer to you, reinforce your first
impression with a follow-up mailing. Target your package to their particular
concerns by including brochures on specific topics.
I
had immediate response from sending one of the Massage and Pregnancy
brochures to each of the OB/GYN docs asking if I might place a small
display in their waiting room. I'm always proud of the look of "my" brochures
and gift certificates.
—Evelyn A. Boswell, CMT, Mount Vernon, IL
When
we first moved into our new location, it could have been "any-office,
USA." Then we put out your brochures, and suddenly we were a massage
office... professional and ready for business.
—Joan Bishop, LMP, Olympia, WA
All
your brochures are well researched and well written...an extraordinary
contribution to massage professionals.
— Dawn Nelson, Founder and Director, Compassionate Touch® For
those in Later Life Stages, Walnut Creek, CA
HINT: Create
interest in your practice by writing an article or creating a flyer. In
it, encourage people to call you, without obligation, to request free
brochures on particular topics.
Your
customer service is top notch! — Lori Snow, LMT, Knoxville, TN
The
new brochures from Information for People (Natural Touch Marketing)
are right on target for what's going on in the massage world. —Harcourt & Rice,
Inc, Bath, ME
Your
fibromyalgia brochures are wonderful. I brought them to a support
group and everyone was very impressed! — Bonnie Bizzozero,
North Tonawanda, NY
I
love your products! The brochures educate my clients and increase my
business. —Cara Van Epps, NCMT, Fredericksburg, VA
I
give your brochures to people who don't have a clue about massage
and they read them and say "Oh, I get it." —Sherri
Sasser, LMT, Lakeland, FL
Everyone
loves your brochures. They are just flying off the shelf and we
are not finding them in the trash—people are actually taking them
home. Thanks for creating great products. —Mike Sellers, Spa
at Cinco Ranch, Katy, TX
I
have trouble keeping your brochures in stock. People take them and
come back with questions, so I know they are looking at what they've
taken. These brochures have helped my business. —Lisa Young,
Doylestown, PA
My
Chiropractor LOVES the massage and chiropractic brochure. The wording
is perfect and he loves the philosophy and the approach. —Josie
Forster, Prineville, OR
I
don't know what I would do without you. I don't have to think about
what to say or how to say it. People may be shy about asking questions,
but the brochures answer all their questions. — Lara Kapplin,
Greenfield, WI
Your
timing is impeccable for the lymphatic massage brochure. You have
taken a difficult subject and made it easy to not only understand
but also to see the benefits. — Richard Conrad, Florence,
KY